Knk Karts
Automotive
Industry
Automotive
Client
Knk Karts
Tools used
Figma, Framer
Services
ui/ux, web application
The KnK Karts Digital Showcase project aimed to create an immersive online platform to highlight their MK2 and EK2-X kart models, track designs, and turnkey karting solutions. The goal was to enhance global accessibility, emphasizing safety, innovation, and customization
The process involves an initial consultation to gather requirements, followed by iterative design and development with regular feedback. It includes integration of 3D rendering and performance data for karts, culminating in thorough testing and deployment across web platforms.
Conducted surveys with karting enthusiasts and professional racers to understand preferences. Analyzed competitor digital platforms to identify gaps.
Interviews with KnK’s team revealed a need for customization showcases and safety features highlights.
Conducted surveys with karting enthusiasts and professional racers to understand preferences. Analyzed competitor digital platforms to identify gaps.
Interviews with KnK’s team revealed a need for customization showcases and safety features highlights.
The initial wireframes presented a streamlined single-page layout, featuring a clear header that incorporated intuitive navigation and a search function for easy access. This was followed by a compelling hero section designed to capture user attention immediately. A well-organized property grid showcased key offerings in a visually appealing manner. Additionally, a testimonial carousel was included to build trust and credibility, with all elements refined iteratively based on user feedback to ensure simplicity and optimal user experience.
The web flow features an interactive kart gallery on the home page, detailed product specifications and customization options for MK2 and EK2-X models, virtual tours of track designs, company history and vision in the About section, and a contact form for inquiries and support—providing a seamless and engaging user experience.
Responsive layout with a dark theme to match kart aesthetics.
Parallax scrolling for track overviews.
Embedded 3D models for interactive product exploration.
